Feb 25, 2006 - understanding, work    Comments Off on sales tactics or plain bullying?

sales tactics or plain bullying?

It was one of those days today, where some bright spark manger decides that sales will be the focus of the day. I have never been so embarrassed to be doing my job!

Customers were being, in my opinion, bullied into taking products that they didn’t want or need, simply to stop that harrasment by my colleagues. And that is a terrible thing to have to say.

If I had been one of our customers today, and subjected to that kind of attitude, I would never have gone in there again. I’m still maintaining my boycott of Dixons because of appalling customer service. Back then I said that where I work customer service is a key priority, with the idea being ‘sales through service’ (which in principle I agree with) which doesn’t generate the business results.

Today was also the pits with regard to customer service. I would much rather be dealing with back office queries than have to be customer facing if that is the way I am expected to behave. I actually found myself doing it, at the insistance of the manager, and I feel quite guilty that I dropped my game to such a level.

It may generate short term business results, but when customer relaltionships are jeapordised then the long term value of those customers is lost completely.

If I just keep my head down and stay off the radar, maybe they’ll just leave me alone.

Or then again, maybe they won’t.

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